A totally new way for businesses to beat counterfeiters – and transform their customer experience.
Earlier this year, Smartrac caused a considerable stir within the market when it announced its Green Tag Program and hence the development of truly sustainable RFID products. Meanwhile, Smartrac has brought to market the WEB Green inlay, its very first “green” product and the initial outcome of a technology partnership with 4E Antenna.
In January 2019, Mammut became the first outdoor sports brand to use NFC with an experience-based concept behind the technology. With that concept and Smartrac's latest NFC technology, the Swiss company is providing a “Mammut world full of inspiration” to its customers and gaining higher supply chain transparency.
Connecting these products is a massive opportunity. Because when you embed tags and sensors into your products, they transform your business.