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Blog from: 09 February 2017

Thank You for Clicking!

In mid of December 2016, we decided to turn our Christmas greetings into a dedicated fundraising project and invited you to click the donate button. Fortunately, you did – and enabled us to spend a four-digit Euro amount to the UNICEF Winter Aid project in Syria.

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Blog from: 08 September 2016

Our bit to making this world better

SMARTRAC in Thailand has started another exemplary Corporate Social Responsibility (CSR) initiative. Several projects have already been concluded, promoting environmental conservation and community outreach.

“An ounce of practice is worth more than tons of preaching”, Mahatma Gandhi once said. In line with that assertion, the employees of our SMARTRAC production site in Ayutthaya continue to make this world a better place with manageable activities in their neighborhood.

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Blog from: 15 April 2016

The Future of Transport Ticketing – How will it Look?

Read the interview with Daniel Lim, VP and Head of the Transport Business Line at SMARTRAC Technology Group, who shares his views on directions and trends in the transport ticketing industry. Find out what the market challenges are and how he sees the future of the sector.

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Blog from: 22 September 2015

Levi Strauss & Co.: How to enhance and improve in-store consumer experience in real time

Denim jeans turned Levi Strauss & Co. into one of the world’s best-known clothing manufacturers. To achieve the highest possible inventory accuracy and visibility, which ultimately translates into superior customer service and enhanced consumer experience, Levi Strauss & Co. pilots an RFID solution based on the combined expertise of Intel and SMARTRAC.

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Blog from: 01 June 2015

Creating Magic for the Next Big Thing

Seeing is believing: On Tuesday, 26 May 2015, we celebrated the Grand Opening of the “Tap and Play – Global Experience Center” in Tampere, Finland. At the venue we provide nothing but exclusive insights into the future of gaming: The integration of physical toys as active elements inside console and mobile games connected by Near Field Communication.

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