Diamonds are Not the Only Girl’s Best Friend
When it comes to jewelry, cosmetics and accessories, tiny form factor is crucial. Two new SMARTRAC RAIN RFID products allow retailers to tag and track small, high-value items easily and discreetly.
Diamonds are forever, but first impressions also count. Retailers rely on first impressions catching the eye of potential purchasers, particularly for small, high-value merchandise such as jewelry, cosmetics, sunglasses, scarfs, belts, or purses. SMARTRAC’s new BLING and ACCESSORY inlays offer high performance in a discreet form factor that maximizes product visibility and appeal.
Ideal for Jewelry and Cosmetics Applications
SMARTRAC’s BLING is specifically designed for use with jewelry and cosmetics items. Its functional characteristics have been tuned to take account of the highly challenging nature of the products it will often be tagging.
Glass, liquids and metals can interfere with and detune RFID functionality, hence the need for specific tuning to offer excellent performance and superior close-coupling features. After all, BLING could end up in a hang-tag attached to a ring; on a small presentation box; or attached directly to a perfume bottle or designer hairbrush.
BLING inlays have a tiny 22 x 12 mm (0.9 x 0.5 in) form factor, allowing them to be easily integrated into the standard UPC (Universal Product Code) footprint of traditional jewelry and merchandise trim packages, or attached to small cosmetic items. BLING offers high performance with hand-held readers in busy retail environments.
Tracking Accessory Products Just Became Much Easier
SMARTRAC’s ACCESSORY inlay is aimed squarely at the high-value accessories retail market, and is already being produced in high volumes and deployed in several large retail chains on items such as sunglasses and purses.
All inlays are optimized for accessory and cosmetics applications, and similarly offer superior close-coupling features together with excellent performance with fixed-base and other reader systems.
ACCESSORY inlays have a small (30 x 15 mm / 1.2 x 0.6 in) form factor. They are designed to be easily converted into small hang-tags for accessory labels, or attached to small cosmetics items.
Both products can be equipped with the Impinj Monza® R6 chip that comes with an Autotune feature, which helps the products to work at peak efficiency, even in rapidly changing environments. The Monza R6 chip offers unique TID (Tag Identification), enables pre-serialized EPC (Electronic Product Codes) and is 100% performance tested.
BLING and ACCESSORY are also available with the Impinj Monza R6-P chip, which offers additional features such as add-on user memory and on-demand memory configuration. The R6-P also offers a kill function and easy access control to change tag information for store data, if required.
Available in dry, wet and paper tag delivery formats, both products are suitable for SMARTRAC's in-store analytics solution METRICS, which can deliver a significant sales lift and gross margin increase to retailers.
All SMARTRAC’s inlays and tags are compliant with ISO 9001:2008 Quality Management and ISO 14001:2004 Environmental Management, which ensure a reliable and state-of-the-art product that meets a variety of application needs, especially in the retail environment.
For further information about SMARTRAC’s new BLING and ACCESSORY inlays, please contact our sales and customer service.