24 June 2015

How NFC is Pushing the Gaming Market

Gaming is an extremely promising business. The global mobile gaming market reached $24.5 billion in 2014, following impressive annual growth rates in excess of 30%. NFC technology is set to trigger further growth – and SMARTRAC’s Tap and Play – Global Experience Center will play an important role in that.

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24 June 2015

Ready to Generate More Value Together?

In mid-April 2015, SMARTRAC launched its new VALUE PLUS Partner Program for system integrators, solution providers and resellers. Less than two months later, the program has attracted a great deal of interest across the RFID industry, resulting in further cooperations with selected partners.

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16 March 2015

The New Role of Smartrac in a Connected Society

How is Smartrac helping its customers to manage the enormous amounts of data generated by RFID-enabled tags and devices? Watch this interview with Christian Uhl, Smartrac CEO, and find out how the RFID market is evolving, and how Smartrac sees the evolution of a true Internet of Things.

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16 March 2015

Advancement Through Technology: Audi Cars Carrying Smartrac Tags

German premium automaker Audi has deployed an RFID-based system for tracking assembled vehicles at its Hungarian facility. Utilizing Smartrac’s DogBone UHF tags, the system provides information about each car’s position in the finishing, storage and shipping processes.

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16 March 2015

RFID Boosts Revenue and Reputation for Adler Retail Stores

Growing sales and the 2014 European Retail Technology Award in the Best Enterprise Solution category resulted from the introduction of RFID technology at Adler Modemärkte. SMARTRAC is their exclusive supplier of RFID inlays, as well as some unique expertise.

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16 March 2015

Automated Fare Collection Made Simple

Common payment processes for public transport could be a thing of the past, as SMARTRAC subsidiary Neology leverages Cloud Services and NFC-enabled smartphones to streamline automated fare collection.

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16 March 2015

First Passive UHF Moisture-sensing Inlay on the Market

Driven by innovation and responsiveness to customer requirements, SMARTRAC has launched the new Sensor DogBone. It is designed primarily to measure moisture conditions in harsh industrial environments such as construction, energy, healthcare, automotive production and the military.

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16 March 2015

Smart Cosmos: Building the Internet of Simple Things

Experts predict that in the coming decade, more machines and objects will be connected to the Internet than there are people on Earth. It’s not just complex technological objects that can be connected, but also simple things. In 3 minutes, this video explains what the Internet of Simple Things will mean for your business.

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08 December 2014

Smartrac Offers New Cost-Effective Laundry Tag

RFID tags for the laundry industry’s hostile working environment have been around for a while. While they can increase process efficiency, creating such robust tags means that their unit cost is often quite high - until now. Smartrac’s new Laundry Tag not only sets new performance benchmarks, but offers true high-volume availability with corresponding economies of scale.

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08 December 2014

Smartrac and ABI Research Examine the Future for NFC Tags

The market for NFC tags is growing well, but what does the future hold, particularly in the face of competing technologies? Smartrac and high-tech research company ABI take a look into their crystal balls.

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