19 September 2019

Why NFC Has Just Become Super-Attractive - for All!

NFC is not the next big thing. It’s THE big thing, right now. If you’re selling physical products to consumers, you should be aware of it. And if you’re into higher-value or branded products, you should consider deploying it – especially in the light of iOS 13.

Read more...

19 September 2019

Why Smartrac’s CSR Gold Medal Benefits its Customers

Smartrac has been awarded a gold medal by EcoVadis, the world’s most trusted provider of business sustainability ratings, in recognition of its CSR achievements. That’s a benefit for many – especially for Smartrac's customers.

Read more...

19 September 2019

High-Proof Solution to Fight Wine & Spirits Counterfeiting

Alcoholic beverages rank among the world’s most counterfeited products: up to one-third of all alcohol comes from illicit production. Smartrac's solutions portfolio Smart Cosmos offers wine and spirits brands an effective solution to take counterfeiters out of the game.

 

 

Read more...

12 June 2019

Assurance for Customers: Smartrac Gets ARC Quality Certification

The RFID Lab at Auburn University, highly regarded for its benchmark testing and certification of RFID products, has awarded Smartrac its comprehensive and significant ARC Quality Certification.

Read more...

12 June 2019

The Beginning of Re-defining Sustainability in RFID: Smartrac's WEB Green Inlays

Earlier this year, Smartrac caused a considerable stir within the market when it announced its Green Tag Program and hence the development of truly sustainable RFID products. Now Smartrac is presenting the WEB Green inlay, its very first “green” product and the initial outcome of a technology partnership with 4E Antenna.

Read more...

12 June 2019

RFID Readers from Smartrac: Animal Identification Made Easy

Smartrac's INTRACE® products are well-known as particularly convenient and reliable transponder implanting systems for the electronic tagging of just about all pets and livestock. Now, Smartrac's new INTRACE RH5 and EARTRACE RH7 readers offer capabilities to match the advantages of its animal identification systems.

Read more...

12 June 2019

Time to Protect One of Your Most Valuable Assets: Your Brand

All brands are prone to attacks from counterfeiters and other villains and hence need protection. That is the bad news. The good news is that Smartrac's innovative multi-layer brand protection solutions provide comprehensive, scalable and economically feasible protection for virtually any product in any market.

Read more...

12 June 2019

Smartrac Contributes to Fraunhofer Institute’s Research

The Fraunhofer Institute for Cell Therapy and Immunology (IZI) in Leipzig, Germany, uses Smartrac’s INTRACE® SYRINGE implanting system with the smallest glass tag on the market for maximum animal protection.

Read more...

15 March 2019

Sneaker Con: Making the “Greatest Sneaker Show” the Most Trusted as Well

Sneaker Con, a series of gatherings for shoe fanatics, brings hundreds of vendors and tens of thousands of people to each of its events held in the US and worldwide. Thanks to Sneaker Con’s NFC-based authentication solution developed in conjunction with Smartrac and Blue Bite, buyers and sellers of the fashionable footwear now benefit from drastically improved counterfeit protection.

Read more...

15 March 2019

Excellent Performance of the EAGLE Tag Confirmed by RFID Lab at Auburn University

RFID tags offer retailers a wealth of benefits that are becoming increasingly important in this highly competitive sector. Retail applications demand excellent performance, reliability and – in many cases – a compact form factor from the applied tags. Smartrac's all-new RAIN RFID EAGLE tags satisfy all these demands.

Read more...