20 August 2019

Multi-layer Brand Protection Solutions at Work

Learn about how a well-known international wine & spirits brand reduced counterfeiting while gaining valuable market insights in China.

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12 June 2019

Smartrac Contributes to Fraunhofer Institute’s Research

The Fraunhofer Institute for Cell Therapy and Immunology (IZI) in Leipzig, Germany, uses Smartrac’s INTRACE® SYRINGE implanting system with the smallest glass tag on the market for maximum animal protection.

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15 March 2019

Sneaker Con: Making the “Greatest Sneaker Show” the Most Trusted as Well

Sneaker Con, a series of gatherings for shoe fanatics, brings hundreds of vendors and tens of thousands of people to each of its events held in the US and worldwide. Thanks to Sneaker Con’s NFC-based authentication solution developed in conjunction with Smartrac and Blue Bite, buyers and sellers of the fashionable footwear now benefit from drastically improved counterfeit protection.

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14 March 2019

Mammut Takes a Brand-New Approach to Customer Experience and Supply Chain Transparency

In January 2019, Mammut became the first outdoor sports brand to use NFC with an experience-based concept behind the technology. With that concept and Smartrac's latest NFC technology, the Swiss company is providing a “Mammut world full of inspiration” to its customers and gaining higher supply chain transparency.

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14 March 2019

How Pirlo Makes Cans Smart with Smartrac's On-Metal Tags

Equipping metal packages with NFC tags to digitize the products included has been a challenge – technically as well as economically. With more than a little help from Smartrac and its innovative on-metal NFC tags, Austrian metal and plastic packaging specialist Pirlo has found a solution that can and does make cans smart.

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12 December 2018

NFC Transforming Any Space into a New Marketplace in Japan

Aquabit Spirals, a Tokyo-based startup company, is exclusively using Smartrac NFC tags to take offline products online, without the need for apps or online searching.

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12 December 2018

RFID Solution Accelerates Reverse Logistics

Selling online has its slight downside: dealing with the return of shipped goods. Smartrac’s global market partner, Pinnpoint, recently introduced a new solution using Lexmark’s intelligent RFID devices (printer/MFP) that can revolutionize reverse logistics for online e-commerce distribution.

 

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12 December 2018

RFID Maximizes Pharma Supply Chain Efficiency

One of the world's largest RFID-based drug management systems implements Smartrac’s RAIN RFID tags to guarantee the integrity of its supply chain.

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12 December 2018

Innovation That’s More Than Skin Deep: idion’s Wearable ID, Security and Experience Solution

What do concert promoters, event organizers, hotel operators and museum directors have in common? They all want to stand out from their competition and provide their guests or customers with the ultimate experience. Hence, they all can benefit from idion disc™, a skin-adherent, biocompatible device with a built-in NFC inlay from Smartrac.

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13 September 2018

A Tasty RFID and NFC Application: KAHLA Makes Tableware Smart

For caterers and food service providers, RFID and NFC equipped tableware can achieve cost savings through optimized processes, and at the same time improve customer loyalty and positively impact our environment – if transponders are made dishwasher-safe. This is exactly what KAHLA does with Smartrac’s inlays.

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