Probably the largest RAIN RFID-enabled file-tracking system in the world has been launched in Doha, Qatar, using Smartrac’s DOGBONE inlays exclusively.

RAIN RFID tag proves it’s the leader of the pack in long-distance race timing, as well as many other applications requiring a rugged, robust tag that offers high performance.

Moisture inside buildings can harm materials and people. Constant dripping erodes concrete and stone, and harmful molds can cause illness. Helsinki’s Metropolia University of Applied Sciences is using passive RFID sensors inside walls, roofs and floors to give early warning of moisture build-up.

The customer is king: this is a principle most service providers and retailers would commit to. Musti Group, a Finland-based pet specialty retailer, has now acknowledged that their real kings walk on four paws and have a wet nose. Leveraging Smartrac’s advanced RAIN RFID technology, Musti has launched ‘Biscuit’, the world's first dog loyalty program.

When adidas presented Telstar 18, the Official Match Ball for the upcoming 2018 FIFA World Cup Russia, it introduced the first-ever match ball to feature an embedded NFC tag – Smartrac’s CIRCUS FLEX. Read how Smartrac has become a strong partner in supporting adidas’ NFC-related activities.

Smartrac’s small HF inlay with NXP’s ICODE ILT-M IC solves common operational problems in close stacking applications for casino operators.

Cutting-edge brands are using Smartrac’s NFC technology and Experiences solution to make products that 'talk' to their consumers. Are you?

Imagine tracking 30,000 rubber ducks used in an unusual fundraising event. RFID tags come to the rescue once again. Read how all the technical challenges were overcome to make the charity event successful.

When DYNE wanted to extend its marketing reach and improve customer loyalty, turning their clothing into ‘living products’ proved to be a profitable decision.

When international ski and lifestyle brand Spyder announced its all-new U.S. Ski Team collection for this winter season, they weren’t just presenting new jackets. Using Smartrac’s latest NFC technology and future-oriented smart products solution, Spyder created a completely new customer experience.