- Smartrac > EN
- NFC for all
That's All You Need: One NFC Tag for Endless Applications
A Near Field Communication (NFC) tag applied to any physical object can launch a multitude of mobile digital experiences at the tap of a phone. Some examples are:
Tap to Verify
Tap to Connect to content
Tap to Select products
Tap to Engage socially
Tap to Reward
Tap to Order and Pay
What our clients are already doing?
See how some of our clients have applied NFC tags to physical objects to better connect with their customers:
Tap to Pay enables the fastest and most convenient parking experience.
Adidas Telstar 18 football
Tap to Verify authenticity and get exclusive content on the upcoming World Cup competition.
Tap to Connect to a world of inspiration, exclusive content, and added value.
Three steps to success
Launch your mobile experience instantly
Move consumers down the sales funnel
Drive instant sales and reward loyal customers
What’s your use case? Selecting the right NFC Tag for your application
An NFC tag is a passive, unpowered, small physical item that can interact with mobile phones. It contains an NFC chip and an antenna. The chip has a user memory which can be written to with a standardized data format and allows phones to read the data to e.g. open a specific URL to a mobile experience in the web browser.
NFC tags come in a range of antenna sizes and shapes. The larger the antenna, the larger the operating range (typical up to 4 inches or 10 centimeters). We suggest using the large antenna size if possible for a smooth user experience. If you would like to reduce the operating range to very close proximity for enhanced security, choose a smaller form factor.
Recommended NFC tags for typical applications:
|Application||Requirements||Recommended NFC Product|
|Pay for parking signs||On-metal application|
Shared bikes, electric scooters
Self-service store shelves or rails
|Integration into apparel, footwear, or sporting goods||
|Integration into packaging||
|Self-service ticketing gates & signs||On-metal application|
|Smart tables for hospitality and restaurants||On-metal application
|Reordering of refillables and consumables||
Injection molded bottle caps
Sometimes, for your special applications the tags need to be converted into other form factors and have custom enclosures. We can help you to determine the best solution. For customization, specific application questions, to order a sample pack, or to purchase products please contact our Sales & Customer Service. We’re happy to assist you.