Press release from: 09 March 2018

Smartrac to Showcase RFID Innovations for Industry 4.0 at Logimat

Stuttgart (Germany), Amsterdam (The Netherlands), March 9, 2018 – At this year’s Logimat show in Stuttgart, Germany, Smartrac is showcasing its comprehensive portfolio of RFID products and IoT solutions focused on applications for Industry 4.0.


In Hall 4, booth C08, the RFID and IoT pacesetter is presenting a mix of innovations dedicated to automatically controlling supply chains and integrating any product, component, part or tool into the Industrial Internet of Things (IIoT), hence increasing efficiency for industry and logistics. Complementing Smartrac’s portfolio of RFID inlays and tags, the company’s IoT solutions suite Smart Cosmos® allows customers to fully leverage the opportunities offered by RFID-based IoT solutions.


World Premiere No. 1: Heat-resistant RAIN RFID (UHF) tags for several industries
Smartrac is introducing its Maxdura hard tag series, responding to the needs of its automotive and other industrial customers for robust, high-temperature resistant UHF tags. These new hard tags can follow a car chassis through the entire production process, including being baked repeatedly at high temperatures in the paint shop. The new products complement Smartrac’s existing UHF portfolio, and are based around a Printed Circuit Board (PCB) design in a robust housing attachable to any metal surface. The hard tags are available in three different form factors, utilizing integrated circuits from leading chip manufacturers.


World Premiere No. 2: Smaller Frog 3D tag makes a splash in the supply chain
The addition of reduced-size (40x40mm) Frog 3D inlays and tags to Smartrac’s portfolio allows RFID tagging of smaller and more challenging items all the way through the supply chain. Smartrac Frog 3D inlays and tags are high-performance RFID tags designed for item-, case- and pallet-level tagging applications in industrial and supply chain logistics use cases, even with an excellent read performance for fixed RFID readers, no matter what the angle between the tag and the RFID reader is. All Frog 3D tags feature the proven Impinj Monza© 4 IC family.


High-Performance Tag for Metallic Surfaces and Everyday Objects
Smartrac’s unique Midas Flagtag® design uses the metallic surface as part of the antenna structure. This ensures superior performance in less demanding physical environments, while providing cost advantages compared to the foam-based inlays and hard tags typically used in tougher industrial environments. Midas Flagtag can solve the issue of tagging metallic packaging and liquids in high-performance and cost-effective ways. It is the first-choice on-metal solution for the authentication of retail, pharma, healthcare or industrial items, as well as supply chain & asset management applications.


NFC-based authentication and tamper proofing
Targeting a wide array of applications for packaged goods in consumer and industrial markets, Circus Tamper Loop enables new, NFC-based security and consumer engagement solutions at the point of sale and post-sale. The 50x20mm NFC tags come with a tamper-loop extension to the established antenna design, enabling advanced “digital seal” functionality for smart packaging and brand protection, which will be indicated when the product or its seal has been tampered.


Temperature Logger NFC sensor and app
Last but not least, Smartrac is showcasing its Temperature Logger NFC. This innovative sensor is a battery-powered label solution for accurately logging temperature data in supply-chain applications. Temperature Logger NFC can be read by a smartphone app, helping customers make informed decisions about shipment quality, inventory and logistics.


“With the Industrial Internet of Things going forward, industry and logistics are more than ever focused on increasing efficiency – and so are Smartrac’s products and solutions. At Logimat 2018, these products and solutions are once again proving that we are the leader in RFID innovations for Industry 4.0”, says Peter Walendy, SVP, Head of Global Business & Solutions at Smartrac.


Smartrac @ Logimat 2018: Hall 4, booth C08, March 13-15, 2018, Neue Messe, Stuttgart, Germany. Don’t miss our presentation: “How to securely digitize supply chains through innovative RFID and IoT solutions”, to be given by Marc Hoentsch, Smartrac’s VP Product Marketing, on March 14, 10:20 – 10:35 AM, Forum C, Hall 4.



Smartrac is a leading vendor of RFID products and IoT solutions, providing both ready-made and customized offerings. We make products smart, and enable businesses to identify, authenticate, track and complement products and solutions. Our portfolio is used in a wide array of applications, such as animal identification, automation, automotive, brand experience, industry, library and media management, laundry, logistics, retail, supply chain management, and many more. Leveraging our global Research & Development Centers, production and sales network, and IoT-enablement platform Smart Cosmos, we embed intelligence into physical products, empowering the ecosystem of connected things. Smartrac has its registered headquarters in Amsterdam, the Netherlands. For more information, please visit, follow Smartrac on Twitter, or sign up for a quarterly newsletter


Media contact:
Smartrac Technology Group
Karin Fabri
Head of Corporate Marketing & Communications
Phone: +31 203 050 150



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