Press Releases

08 March 2016

Smartrac and Tego to Jointly Provide Highly Reliable UHF RF Solution for Challenging Industrial Environments

Smartrac announces its cooperation with Tego Inc, developer and manufacturer of industrial grade RF enabled smart asset solutions. With the collaboration, Tego’s portfolio of UHF chips and software will now further enhance Smartrac’s range of solutions for the industrial sector. In addition, Smartrac will provide a selection of inlays and tags based on Tego’s rugged, high-memory UHF TegoChipTM to its global network of customers and partners.

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02 March 2016

Smartrac Launches High-Security PRELAM® based on NXP’s MIFARE DESFire® EV2 Chip Family

Smartrac has announced the launch of a new PRELAM® product based on NXP’s MIFARE DESFire® EV2 chip family. The new inlay is compliant with all relevant ISO standards and ideally suited for cards and other form factors. The pre-laminate comes with a typical read/write distance of up to 10 cm (4 inches) and was designed for public transport, access control, payment and loyalty applications.

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22 February 2016

SMARTRAC to Provide the Ultimate Experience for Retailers and Brand Owners at EuroCIS in Duesseldorf

When the retail world meets in Duesseldorf, Germany, for the EuroCIS 2016 tradeshow (February 23-25, 2016), Smartrac will be showcasing products and solutions that provide the ultimate experience for retailers, brand owners and consumers. Key to many of these solutions will be the company’s groundbreaking Internet of Things platform, Smart Cosmos.

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02 February 2016

SMARTRAC Achieves EAL6 Certification at eID Production Site

Smartrac has obtained Common Criteria EAL6 certification for its Thailand production site, allowing the qualified handling of EAL6 certified products supplied by chip and chip operating system providers. Since Smartrac is the first company in the world with EAL6 certification for OS loading onto flash memory chips, customers will benefit from significantly increased manufacturing flexibility.

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19 January 2016

SMARTRAC to Provide the Ultimate Experience for Retailers and Brand Owners at Retail’s Big Show in New York

As the retail world meets in New York, Smartrac launches products and solutions that provide the ultimate experience for retailers, brand owners and consumers.

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19 January 2016

SMARTRAC Presents Extra-Compact RAIN RFID Inlays for Retail Applications

During Retail’s Big Show in New York, Smartrac has introduced the new Accessory and Bling inlays, complementing the company’s range of RAIN RFID products based on Impinj’s Monza® R6 chip. Accessory is optimized for accessory and cosmetics applications, while the even tinier Bling is designed especially for jewelry. They both share excellent performance and superior close-coupling features.

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18 January 2016

SMARTRAC Presents Metrics, a Comprehensive In-store Analytics Solution

At Retail’s Big Show in New York, Smartrac is showcasing its all-new in-store analytics solution, Metrics. Based on Smart Cosmos (the company’s Internet of Things platform) and its RAIN RFID inlays and tags, Metrics delivers significant sales lift and gross margin increase.

 

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18 January 2016

SMARTRAC to Introduce the World’s first NFC and RAIN RFID Dual-Frequency Inlay for Retail Applications

During Retail’s Big Show in New York, Smartrac has introduced Web DF, the industry’s first single chip HF and UHF inlay. Based on EM Microelectronic’s EM4423 IC, the new inlay is compliant with NFC and RAIN RFID technology standards and hence a perfect fit for retail-specific requirements. Smartrac Web DF comes in a compact form factor and can handle product authenticity verification and inventory management, as well as consumer loyalty tasks.

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15 December 2015

SMARTRAC Hires High-Level Software and Solutions Expert Dr. Gerd Wolfram

RFID pacesetter SMARTRAC today announced that Dr. Gerd Wolfram will join the company on January 1, 2016 as a new member of its extended management team. Taking over the role of Senior Vice President Systems and Solutions, Business Division Intelligent Things, Gerd Wolfram is a technology innovator well known throughout the industry.

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10 December 2015

SMARTRAC Presents Retail Optimized RAIN RFID Inlays based on Impinj Monza® R6-P Chip

SMARTRAC has introduced a comprehensive range of RAIN RFID inlays based on Impinj’s latest Monza® R6-P chip. Optimized for serializing items such as apparel, electronics, cosmetics, pharmaceuticals or jewelry, the new inlays are particularly suited for loss prevention and brand protection in retail environments.

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