Press release from: January 14, 2019

Smartrac Introduces Brand-New Eagle Inlays and Further Retail-Optimized UCODE 8 Based RAIN RFID Products

Amsterdam (The Netherlands), January 14, 2019 – In time for NRF 2019 Retail’s Big Show, Smartrac is introducing Eagle, an all-new RAIN RFID product line whose top read range and state-of-the-art UCODE® 8 chip by NXP make it a superior choice for global retail applications. Alongside Eagle, the RFID and IoT pacesetter is also launching UCODE 8 based versions of its Midas FlagTag® and MiniWeb inlays.

As of January 2019, Smartrac’s new RAIN RFID (UHF) product, Eagle, is the smallest retail-orientated inlay with global performance available on the market, which has passed Auburn University’s ARC categories A, B, C, D, F, G, I, K, M, and Q. Available in dry and paper-tag delivery formats, Eagle inlays and tags have a compact size of 44 x 28 mm / 1.7 x 1.1 in, which allows easy conversion for end-application usage.

Eagle’s NXP UCODE 8 IC shares memory size and typical IC features with the widely used and proven NXP UCODE 7 IC. Furthermore, UCODE 8 features an automatic adjustment function (SELF ADJUST) that optimizes the chip’s sensitivity to gain maximum performance in different environments. This optimization is performed at startup and is enabled in the default chip configuration as delivered by NXP. Furthermore, the chip has an integrated Brand Identifier function to prove product authenticity, and a memory safeguard system to protect business data.

Midas FlagTag and MiniWeb now available with UCODE 8 IC as well
In addition to its compact and versatile Eagle inlays and tags, Smartrac is further extending its RAIN RFID portfolio by launching new UCODE 8 based versions of its successful Midas FlagTag and MiniWeb product lines. Introduced in 2018 with an Impinj Monza R6 IC, Midas FlagTag is a cost-efficient, high-performance tag for metallic surfaces and everyday objects, while MiniWeb inlays are designed especially for apparel applications and can easily be converted into small-sized hangtags and other apparel labels.

“We are very excited to be expanding our retail-centric RAIN RFID product portfolio in two ways at the same time: with a totally new inlay, plus two new versions of already successful products. With Eagle, Midas FlagTag and MiniWeb, we can further substantiate our claim to provide the market’s most versatile and advanced RAIN RFID transponders for retail applications,” said Hal Hikita, Senior Vice President Product Management at Smartrac.


Full traceability and quality assurance with Smartrac’s products
Like all applicable transponders manufactured by Smartrac, Eagle, Midas FlagTag and MiniWeb with NXP UCODE 8 also benefit from the capabilities of Smart Cosmos®. Smartrac’s Internet of Things solutions platform records and manages a complete set of unique transponder data (e.g. UID no., order no., batch no. or yield) at production level in a controlled and secure way. As the backbone of Smartrac’s product digitization solutions, Smart Cosmos enables full traceability of delivered RFID products and provides fully reliable quality assurance.
Please contact us for more information, or visit Smartrac @ NRF 2019 Retail’s Big Show, booth #2065, January 13-15, 2019, Jacob K. Javits Convention Center, New York City, US.


Smartrac is a global market leader in RFID products and IoT solutions, providing both ready-made and customized offerings. We make products smart, and enable businesses to digitize, identify, authenticate, track and complement products and solutions. Our portfolio is used in a wide array of applications such as animal identification, automation, automotive, brand experience, industry, library and media management, laundry, logistics, retail, supply chain management and many more. Leveraging our global Research & Development Centers, production and sales network, and IoT-enablement platform Smart Cosmos®, we embed intelligence into physical products, empowering the ecosystem of connected things. Smartrac has its registered headquarters in Amsterdam, the Netherlands. For more information, please visit www.smartrac-group.comfollow Smartrac on Twitter, or sign up for a quarterly newsletter


Media contact:
Smartrac Technology Group 
Karin Fabri 
Head of Corporate Marketing & Communications 
Phone: +31 203 050 150 


Smart Cosmos is a registered trademark of Smartrac N.V.